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Nurture
your Brand
Brand is about having a unique name that identifies a product;
it's also about creating a sense of trust. Now, even hospitals
are using this mantra, says Jayata Sharma.
SRMC:
A Growing Empire
What started as a medical college with 100 students, today
is a 1,640-bed hospital offering advanced medical care. Nayantara
Som chalks the path the Hospital has chosen to diversify.
Vision
on Wheels
Shankara Nethralaya's mobile van and spectacle dispensing
unit is helping rural people to have a better vision, finds
out Nayantara Som.
Tracking
your Every Move
The electronic Customer Feedback System (CFS) has enabled
Mumbai's Jaslok Hospital to continuously monitor customer
feedback. Sonal Shukla explains how CSF has taken customer
satisfaction and care to a new level.
Did
the Budget give Adequate Incentive to Healthcare?
Budget after budget, the stakeholders in healthcare keep looking
forward to some significant policy decisions that would impact
the healthcare of the people and healthcare industry as a
whole in a positive manner. Unfortunately, it appears that
the Government has not yet started looking at healthcare as
an industry. We ask the experts to review the incentives given
to healthcare in Budget 2007-08
The
Utilities of Utilisation Management
Until knowledge base is expanded and tools and research refined,
pre-certification and concurrent review will probably remain
as the mainstay of many utilisation management programmes.
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