Untitled Document
www.expresshealthcare.in INSIGHT INTO THE BUSINESS OF HEALTHCARE
January 2012  
Untitled Document
Sections

Market
The year that was 2011
Hospital Infra
Radiology
Trade & Trends

Specials

In Imaging

Services
Subscribe/Renew
Archives
Search
Contact Us
Media Kit
Network Sites
Express Computer
Exp. Channel Business
Express Hospitality
Express TravelWorld
Express Pharma
Group Sites
ExpressIndia
Indian Express
Financial Express

Home - Trade & Trends - Article

Praxis Healthcare Launches Marketing Platform for Hospitals

Praxis Healthcare, which provides integrated solutions for healthcare requirements, apart from consulting for healthcare organisations, has launched a marketing platform for hospitals — MedPal. Marketing is a very important term for healthcare providers today. With increasing marketing costs and budgets, MedPal has launched cost effective marketing solutions for healthcare providers.

MedPal is a platform for healthcare providers like hospitals, diagnostics, polyclinics and even stand alone clinics or doctors to market themselves. MedPal through its large sales of health cards to a very health focused consumer base provides various options for providers to participate in this medium and market themselves at minimal costs.

For consumers, every rupee saved is a rupee earned. With our country inflation above nine per cent and many of our medical expenses not covered by insurance, the day will not be far when medical cost will be out of our reach. MedPal is a community that offers patients medical facilities and within their reach. This is a unique concept and is being applied for the first time in India. This system will open doors to new possibilities for our patients.

Atin Agarwal with more than 10 years' experience in marketing and sales is creating a network of consumers from corporate and retail. With experience of work with more than 1,000 corporates and analysing their healthcare needs and requirements, MedPal caters to creating this common ground for consumers and providers. Dr Rashi Agarwal, with experience of hospital and provider consulting and an understanding of provider needs promotes MedPal as a great marketing platform for all kind of healthcare providers.

Medpal will offer 6,000 plus medical centres and pharmacy network to its patients across India. With the help of being the single largest community of patients in India we can get special offers from top hospitals, tele consultations, telemedicine, information on diseases, drugs, medical history documentation etc. MedPal improves healthcare by at least 15 per cent for its members with its improve in access, affordability, health check up plans and on time medical treatment. Through Medpal patients, doctors, experts, researchers, hospitals, and non-profit organisations, each day, we are one step closer in our mission to improve healthcare together.

 


Untitled Document

FEEDBACK: We would love to hear from you -- what you like about our content, what you dont, and even how you think we can improve. Please send your feedback to: healthcare@expressindia.com


© Copyright 2001: The Indian Express Limited. All rights reserved throughout the world. This entire site is compiled in Mumbai by the Business Publications Division (BPD) of The Indian Express Limited. Site managed by BPD.