Samsung enters Indian medical equipment market

Samsung has forayed into India’s health and medical equipment business by launching digital radiology and in-vitro diagnostics equipment and technologies under the GEO brand in the country. The GEO brand includes XGEO for digital radiography, UGEO for ultrasound diagnostic system and LABGEO for in-vitro diagnostics.

“We are leveraging our strengths in technology and R&D to offer medical products that offer fast, easy and accurate diagnosis to both doctors and patients. We are focusing on time engineering that enhances the efficiency of all products being used in hospitals and clinics. By upholding customer values as its top priority, Samsung will continue to develop products which will improve the quality of people’s lives through its advanced technologies and contribute to the growth of the global medical equipment industry” said Dinesh Lodha, Vice President, Health & Medical Equipment Business at Samsung Electronics.

In the area of digital radiography, Samsung has launched three machines, the XGEO GC80, XGEO GU60 and the XGEO GR40 which cater to requirements across all digital radiography market segments. These are being targetted at large and medium-sized hospitals.

Samsung’s recently launched in-vitro devices are LABGEO PT10, LABGEO IB10 and LABGEO HC10. Thes devices reportedly offer fast and accurate diagnostics, portability and other advantageous features. By using the LAN port at the back of all three in-vitro test units, the user can manage the test results from a PC and update the system software automatically. The products can also be easily connectivity via USB to peripheral devices such as printers, keyboards, barcode scanners and USB drives.

EH News Bureau

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