Healthcare finance: The missing infrastructure layer in India’s healthcare story

Chris George, Co-Founder and Group CEO, QubeHealth-Pay, looks at why insurance alone cannot address healthcare affordability and why India needs a stronger financial infrastructure layer to make healthcare payments more accessible, predictable and integrated into the care journey

India’s healthcare story has genuinely changed over the past decade. Insurance penetration has widened, digital health infrastructure has matured, and hospital and diagnostic capacity has scaled in ways that were hard to imagine ten years ago. Access, by most measures, has improved.

What hasn’t kept pace is how families actually pay for care. I’ve sat across a billing counter with my father’s medical file in hand, working out not which doctor to see next, but how to fund the treatment already prescribed. That experience taught me something the sector still underestimates: affordability isn’t an insurance problem alone. It’s a financial systems problem. And unless we fix financing, better access will keep running into the same wall.

Insurance was never the whole answer

The latest NSO Household Social Consumption Survey on Health (2025) records health insurance coverage at roughly 47 per cent of rural households and 44 per cent of urban households — meaningful progress, but still short of half the country. And coverage alone doesn’t tell the full story. Even insured families continue to carry the day-to-day cost of care directly: doctor consultations, diagnostics, medicines, dental and eye care, mental health support. Insurance was built to protect against the catastrophic event — the hospitalisation, the surgery. It was never designed for the routine, recurring cost of staying healthy. That gap is where most household healthcare spending actually lives.

Building India’s healthcare financial infrastructure

India’s defining fintech achievement wasn’t a single app — it was UPI, an interoperable rail that let every bank, wallet and merchant transact on common infrastructure. Healthcare needs its own version of that idea: a financial layer that connects patients, employers, providers, insurers and financial institutions, so paying for care is simple, predictable and built into the treatment journey rather than bolted on afterward. Healthcare finance shouldn’t be a transaction families dread. It should be an invisible, reliable part of how care happens.

The next frontier for vertical fintech

Healthcare is one of India’s largest spending categories and one of its least digitised when it comes to financing. As fintech matures beyond generic payments and lending, the opportunity shifts toward products built for specific, recurring needs — financing for periodic health expenses, employer-funded healthcare benefits, and embedded credit designed to sit alongside insurance, not replace it.

Why employers will matter more

The workplace is increasingly where employees first encounter structured healthcare support, and employers are recognising that annual group insurance isn’t enough on its own. The more forward-looking ones are beginning to think about preventive care, outpatient support and everyday health costs as part of the benefits conversation — not an afterthought to the policy renewal.

The road ahead

India has already proven it can rebuild financial inclusion through public digital infrastructure. The next version of that ambition is a financial layer built specifically for healthcare — one that removes friction between the moment care is needed and the moment it’s paid for. Access to healthcare should never be held up by how that care gets financed. Get the financial infrastructure right, and India’s healthcare access story finally has the foundation it deserves.

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