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Bajaj Finserv launches health-tech venture, introduces Aarogya Care app

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App will enable customers to receive and maintain health records digitally, which would be integrated with the National Health ID

Bajaj Finserv announced its foray into healthcare, with the launch of Bajaj Finserv Health and the Aarogya Care app, to address “the financial needs of consumers in an increasingly phy-gital world”, as Sanjiv Bajaj, Chairman & MD, Bajaj Finserv put it.

Devang Mody, CEO, Bajaj Finserv Health mentioned that they are using deep technology, AI and ML algorithms to provide tailored experiences and value to both customers as well as partners.

As per a release, the new venture, Bajaj Finserv Health with the Aarogya Care app aims to provide preventive, personalised, prepaid health care packages to consumers, integrating various complementary components of the health ecosystem, to provide ease of access to quality and affordable healthcare, anytime, anywhere.

The app will also reportedly enable the customer to receive and maintain health records digitally, which would be integrated with the National Health ID.

The offering has health insurance coverage from Bajaj Allianz General Insurance and pre-approved Health EMI facility from Bajaj Finance, to protect consumers from unexpected high medical costs.

The company has reportedly so far empaneled 112 hospital partners, operating 200 hospitals in India, three diagnostic and laboratory centres with 671 consumer touch points and over 9,000 doctors registered on the platform. The health care services will be provided by these network partners.

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